What is the Facebook Marketing Bible?

The Facebook Marketing Bible is the comprehensive guide to marketing your brand, company, product, or service on Facebook. In the Facebook Marketing Bible, you will find detailed summaries about the inner workings of Facebook, the best strategies to mobilize your business, specific how-tos, successful case studies, and insights from social media experts across the board.

Our Mission

Our goal with the Facebook Marketing Bible is to consistently bring you the best content and strategies that will help to elevate your business to the next level. Through proper research from our products PageData and AppData, we want to help you meet and surpass your goals through social media.

Where do I start?

Facebook marketing is no easy task so it is important to start with the basics. The first thing to do is to create a Facebook page for your company.

For more information about Facebook Pages, here are some articles where you can start:

Once you have created your page and familiar with its features, here are some valuable strategies that can help you acquire and then retain fans:

What about ads?

With over a billion active users on Facebook now, sometimes Facebook Ads are a great way to reach out to this constantly growing audience. If you already have a Facebook page, you can buy ads directing people to your page, but you can also send them directly to your website.

For more information about Facebook Ads, please refer to these starting points:

Once you are familiar with the properties of Facebook Ads, here are some articles about optimizing your ads budget:

In addition to Ads, Facebook has introduced Promoted Posts for brands looking to gain more prominence of fans news feeds.

For up-to-the-minute news of Facebook's newest features, refer to our sister blog Inside Facebook.

Facebook Tools

What Facebook Tools can be used to achieve your objective?

Case Studies

In-Depth Coverage of Marketing and Advertising Campaigns on Facebook

Provider Comparisons

Compare Managed Services and Software Solutions for Marketing and Advertising At-Scale

Also From Inside Network: AppData | PageData | Inside Facebook | Inside Virtual Goods | Inside Social Games | Inside Mobile Apps

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