Broad Category Targeting



Facebook Ads: Broad Category Targeting

Last updated July 31, 2012

Broad Targeting Options offer almost endless possibilities when it comes to targeting Facebook users. It pretty much allows marketers to target people through the information they have provided on their Facebook. This includes things that they like or things they do on Facebook.

There are countless ways to target people using the information provided on their Facebook profile including “Expecting Parents,” “Recently Moved,” among other activities.


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