Facebook Groups

An Introduction to Facebook Groups

Last updated July 10, 2012

Dating back over 5 years to the early days of Facebook, Groups are oldest and simplest way to build an online community around a particular topic. While the vast majority of marketers and advertisers should focus on Facebook Pages, Groups still have potential for marketers and community managers who are looking to collaborate and share internally online, or to organize people around projects, ideas and causes.

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