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Increase Engagement and Insight through Status Tagging

Last updated November 6, 2012

In late 2009, Facebook launched “status tagging,” a new way to tag friends, Pages, groups, and events in status updates, much like mentions on @twitter work. Here’s how it works: when writing a status update in the publisher, you can tag connections by using the “@” operator to select any friend, Page, group, or event in a dropdown menu. When a connection is tagged, its name is automatically linked, and your post also shows up on their wall. When you’re tagged, a notification is sent to you as well, and you can remove tags of yourself in others’ posts. It’s a very engaging and powerful way to include friends and connections in status updates.


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